Sosialisasi Peningkatan Nilai Tambah Terong Belanda Melalui Olahan Selai Sebagai Potensi Desa Despot Linge

Abstract

Dutch eggplant is still not well known in Indonesian society. However, this fruit has potential commodity value to be developed domestically, utilized as fresh fruit, and processed into syrup or juice. Because of the great potential of this fruit, we created a new product of Dutch eggplant into jam, jam is a food product known in the international culinary world. This service aims to help the community in processing Dutch Eggplant into jam and introducing marketing strategies that are relevant to the times. This is expected to encourage the processing of fruits into high-value products that can help maintain price stability in the market. The service method used is socialization. The results of the service showed that Dutch Eggplant jam received a positive response from the people of Despot Linge village, because this product has great potential to become a local village product which, if processed properly and innovatively, can improve the economy of the local community